Posts featuring Simone Arrington

Career Readiness: Equipping Students for the Workplace of Today and Tomorrow

The first reaction when most of us hear the term, ‘career readiness’, is often to associate it with strong technical skills, such as computer programming or digital marketing.  And while technical skills are vital, they alone are insufficient for success in the...  [Read More]

Resilience: The One ‘Secret’ All Successful Students Know

There have been plenty of newspaper columns, courses, and self-help books, which promise to deliver that elusive ‘secret of success’, but psychologists tend to agree that, among other things, the key to success for individuals, managers, entrepreneurs, or students, often resides in...  [Read More]

Excelsior’s MBA is Top of the Class!

Good news for our many graduate students in the School of Business and Technology: The Excelsior MBA has been announced as the top-ranked program in the Capital Region. The ranking was announced by the Albany Business Review, and is determined by the...  [Read More]

The Holiday Haul: Global Logistics at the Busiest Point

When I welcome in the new year, like many people I always like to take time to reflect.  This year I started pondering the sheer scale of logistics operations during the holiday season: how, for example, does the latest must-have Marvel Deadpool...  [Read More]

Cooperate to Graduate: Supporting Veterans and Serving Military in their Studies

By Scott Dolan, Michael Moran, and William Trevor Veterans Day always gives us pause to reflect upon the service and sacrifice of our military.  And here at Excelsior College, we take great pride in having the honor to educate so many of...  [Read More]

Facebook, Twitter, and LinkedIn: Why Do So Few People Actively Participate Upon Social Media?

Whether it’s that old friend on Facebook from your school days, or that ex-colleague on LinkedIn from way back, some people seem to hog your social media timeline with memes, sayings, and photos from yesteryear.  And with social media platforms, such as...  [Read More]

Surviving Freshman Year: 5 Tips to Help Prepare Your Child for the First Year of College

It’s about that time—back to school time—and if you’re a parent of a child who is either going off to college or staying home for college, you may be wondering what you can do to help with your child’s success. After all,...  [Read More]

Don’t Spare the Tears: Emotion in Marketing

We all have emotions in differing degrees – they are relatively strong and uncontrolled feelings that affect our behavior, so it is no wonder that it plays such a powerful part in today’s advertising. Whether it is the awaited homecoming of an...  [Read More]

Catching On: What Makes Something Spread and Go Viral on Social Media?

Will Trevor is the Faculty Program Director for Marketing at Excelsior College. The original post can be viewed on LinkedIn. During a weekend in which I accepted a challenge on Facebook from a former work colleague to do push ups as part...  [Read More]

The Price is Right: How Marketing Uses the Power of Relativity to Set Prices

Will Trevor is the Faculty Program Director for Marketing at Excelsior College. The original post can be viewed on LinkedIn. Conventional economic theory tells us that prices reach a level where demand and supply are in balance – what economists call, an equilibrium.  In...  [Read More]